General Sales Conditions

General Sales Conditions as of January 1, 2024

1. II) SPECIAL PROVISIONS webzine

Article 2.1 – Advertising Order: Every purchase of advertising space on a paper medium marketed by TLN Media is subject to an advertising order, which must be signed by the advertiser or their agent and accepted by TLN Media, based on the reservation requests issued by the advertiser or their agent, and taking into account the availability of TLN Media’s schedule.

• The advertising order, duly dated and signed for agreement by the advertiser or their agent, must be returned to TLN Media no later than 3 weeks before the commercial closing date. In the absence of a formally written order or if sent outside the aforementioned deadlines, its execution will conform to the prior exchanges between the two parties and in no case can give rise to dispute.
• The advertising order can also take the form of a letter dated and signed by the advertiser or their agent.
• Sending the advertising order, in whatever form, implies acceptance of these General Sales Conditions.
• The advertising order must obligatorily mention: the name of the agent and the correspondent committing to the advertising insertion; the name of the advertiser and the marketing-advertising budget manager assigned to the advertising insertion; the precise nature and name of the product or service to be promoted; the start date of the campaign and its duration; the selected media and/or reserved sites; the reserved placements and targeting criteria; the budget allocated to the insertion according to the current rate. Moreover, the advertiser certifies that the advertising message does not infringe any rights, rules, or legislation in force and that it does not contain any defamatory or damaging imputation towards third parties, and thus guarantees the publisher and the agency against any claim to this effect. Furthermore, the message must not contain more than one advertiser’s quotation unless a 25% surcharge provided by the pricing policy is paid.
• Each advertising order is strictly personal to the advertiser. It cannot be modified without their authorization and cannot be transferred in any form and for any reason whatsoever.
• However, in the case of the sale or transfer of the advertiser’s business, it is specified that the latter is required to impose its execution on their successor while remaining personally liable for them.
• Article 2.2 – Rates: Advertising orders are billed based on the current rate published on each of the digital media marketed by TLN Media. TLN Media reserves the right to modify the current rates and their conditions of application at any time, respecting a one-week notice. All rates are expressed excluding taxes.
• The “Gross Valued Revenue” is defined as the gross revenue valued at placement conditions as defined in the tariff grid of the concerned media. Any complimentary insertion will be applied as a 100% modulation. The Gross Purchase Base serves as the basis for calculating the various discounts (volume discount, cumulation of mandates, etc.).
• The “Net Space Billed before Professional Discount” is defined as the annual Gross Purchase Base revenue after applying the discounts and before applying, if applicable, the professional discount.
• The “Net Space Billed” is defined as the Net Space Billed revenue after the Professional Discount”.
• The “Net Media” is the sum of the Net Space Billed revenue and technical fees if applicable, and before applying taxes.
• Article 2.3 – Discounts: Discounts apply for each media as described in their respective tariff brochure.
• The volume discount applies to the advertiser or their Group based on the Gross valued realized by them or their agent (or agents) on their behalf within the strict framework of these General Sales Conditions. Its rate is according to the grid indicated on the tariff brochure of the media.
• The “cumulation of mandates” discount will be awarded to an agent having at least 2 advertisers who do not belong to the same Group for which they manage the purchase of advertising spaces and the management of orders. Its rate is according to the grid indicated on the tariff brochure of the media. The discount rate is calculated on the basis of the “Net Space Billed” before the professional discount. The professional discount cannot in any case apply to technical fees.
• Article 2.4 – Professional Discount: On orders executed within the framework of a mandate contract, a professional discount of 15% is applied to the net HT revenue after applying, if applicable, the discounts. The professional discount cannot in any case apply to technical fees.

Article 2.5 – Liability – Refusal to Publish: The advertisement appears under the sole responsibility of the advertiser. TLN Media or / and the Publisher reserve(s) the right to outright refuse an advertisement, even during the execution of an order, without stating the reason, especially when by its nature, its text, or its presentation, it would appear contrary to the spirit of the concerned publication, or likely to provoke protests from its readers or third parties. Such refusal does not give rise to any right to compensation for the advertiser or their agent. TLN Media also reserves the right to interrupt a campaign at any time if it becomes aware of information regarding the uncertain solvency of the advertiser or their agent or if it becomes aware that the campaign contravenes current laws and regulations.

Article 2.6 – Cancellation: Any request for modification or total or partial cancellation must be made in writing to the agency and cannot be accepted without compensation unless a period of 1 month before the commercial closing date for press printings is respected. Within the period from 1 month to 15 days before the commercial closing date, any cancellation will incur a penalty amounting to 20% of the gross price of the cancelled orders, and if less than 15 days, 50% of the amount of the initial order will be due.

Article 2.7 – Claims: No claim will be admitted if it has not been made in writing within eight days following the date of the facts being complained about. In the event of a dispute, it will be submitted to the jurisdiction of the Emirati Courts. In the case of a dispute or awaiting credit, the advertiser or their agent is obliged to pay without any delay the undisputed part of the invoice.

Article 2.8 – Technical Elements – Deadlines:

• Technical elements are the responsibility of the client.
• The quality of reproduction cannot be guaranteed if the technical elements are received past deadlines: 4 weeks before publication for webzines.
• Any advertising information of an editorial nature must be preceded by the word “ADVERTISEMENT” or “ANNOUNCEMENT”.
• No advertisement is admitted in a format smaller than the modules defined on each of the physical media (booklets) and mentioned in the attached tariff brochures.