Air Logistics Group has revealed a new brand identity, putting the spotlight on the people behind its business rather than the technology alone.
The company says digital tools, automation and artificial intelligence are changing the air cargo industry, but they cannot replace experience, strong customer relationships and good service.
Founded in 1994, Air Logistics Group has grown into one of the world’s largest cargo sales and service companies. It now operates from more than 100 offices in over 60 countries and works with more than 135 airline partners.
Chief Executive Officer Stephen Dawkins said technology is helping the company become faster and more efficient, but success still comes down to the people who work with customers every day. He said the new branding reflects the company’s values and the way it has always done business.
Air Logistics Group says it will continue investing in new technology while also growing its global team, with the aim of offering better support to airlines and freight partners around the world.




